Saturday, August 17, 2013

PERSONALIZATION of SPACES and ENRICHMENTS


Post -by Gautam Shah

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Spaces and Enrichments


Enrichments are personal interventions to a space, by professional designers as well as lay users. These are extras over the nominal functional provisions of space planning. For professionals such endeavours are to support the thematic concept. However, they often lack the conviction for the actual owner-user. For lay persons enrichments evolve with the space over a longer period and after several trials. Enrichments are a subjective involvement of the user, reflected in the selection and placement of the enrichment. The selection follows traditions, taboos, customs, instincts, experience, perceptions, daring, suggestions and compulsions. The enrichments become a matured style of the locality or a group, an ethnicity of an era or a geographical identity.
 
Enrichments are selected for their own quality or appeal, and also as fitments to a given situation, but often without contemplating the desired end result. These are attempts to alter the scale and complexity of a space, by an element that is personal and perhaps familiar. Enrichments, as a result reduce the alienation and loneliness, and reduce the incidence undesirable or severity of abnormal behaviour. 
Personalization through enrichments occurs by many routes. The identification is achieved by cultural affinity, affirmation to a social cause (e.g. green spaces), confirmation to an ideology, expression of abstracted messages, display of authority, hierarchal structure, a diffusion, spiritual, history, continuity, desire for contrast or diversity, etc. Enrichments may not have a precise definition or explanation, but over a period attain an identity. Enrichments encourage the group dynamics with a sense of belonging. Enriched spaces have safety, security and assurance of performance.
Enrichments are:
● Objects that can be savoured from many sides. Vessels, utensils, statues. 

● Surfaces like paintings, murals, wall pieces, posters, mirrors, glass, patterns, which denote floors, walls or ceilings or become partitions. 

● Furniture to aid postures, task supports, storage entities, space intervening objects, furnishings like carpets, bolsters and curtains.

● Fittings and Fixtures that add to functionality of architectonic elements.

● Signage and Graphics to convey messages, indicate layout, symbols.
 
Enrichments are extensively used by retail outlets that rely on brand selling, and corporates who thrive on image making. Automobile showrooms flourish with superfluous space enrichments, because by the time some mature integration occurs, a new set of entities arrive. Compared to this corporate offices and hospitality spaces have well-integrated schemes. Other public spaces like museums, law courts, halls, etc. use enrichments very judiciously disguising as graphics or signage. Religious and political functions and processions use enrichments to show their large following.
Enrichments are means of personalization of a space. Installation or removal of the enrichments does not affect the utilitarian value of a space. Enrichments do serve a decorative and metaphoric purpose. Enrichments are extremely personal and frequently replaceable, so are transient entities. Some functional entities like bolsters, cushions, dusters, etc. are items of comfort but are accepted as enrichments. Enrichments are items of expression through their shape, form, scale, colour, texture, patterns, composition, symbolism, position or location, relationship with other objects.
The schema for enrichments originates through several sources like media, inter-personal interactions, print media, TV, cultural heritage, caste, religion, locale, region, pride, leisure time, motivation and competition. It is also supported by desire to add on the convenience offered over industrially produced standard goods, love for artistic intervention or crafty manipulation, experimentation, innovation, improvisation, upgrade, repairs, etc.
 Enrichments are brought in by a person, members of the family or leaders and members of a group. The theme, as a result inevitably has one or singular ’authorship’ and consistency of concept. This reflects in the unified effort. There is a continuous thread of concept, form, colour pallets, patterns, placement, symbolism, etc. Occasionally enrichments radically different also occur in such spaces, but over a period of time things gets accommodated. Even where a next generation inherits the space entity, their responses are nearly similar, and something of the past survives or is consciously continued. When a person or family migrate to new environments, the new place carries the imprints of the old, in many instances (for example NRI homes in USA) more intensely. Where space designing is outsourced to professionals a new vocabulary of enrichment arrives, but these too get domesticated or personalized. Such personalization occurs through re-siting, re-orientation, and new contextual composition. In few instances it may awaken new lifestyles, but something of the past always reappears.
Enrichments affect the behaviour very mildly but persistently. The cumulative change over a period of time is far greater in content and extent. The enrichments reflect the personalization, so are very comforting and assuring. It represents the author and an age, and reminds the contribution of the author or the era. Enrichments take away the loneliness and boredom. Enrichments add to the micro levels of comfort without destroying the standard scheme of the space. Enrichments customize a space circumstantially, according to local environmental needs, personal choices and tasks. Enrichments are self created and installed so their repair, alterations and replacement are within the personal ambit of skills and time management. Enrichments are demountable and transferable, so remain personal assets.
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